The Everly Nutrition
Cookie Policy
1. What Are Cookies?
Cookies are small text files placed on your device by websites you visit. They are used to remember your preferences, understand how you use a site, and enable certain functionality. Similar technologies such as local storage and pixel tags operate in comparable ways and are covered by this policy.
Under the UK Privacy and Electronic Communications Regulations 2003 (PECR), we must obtain your consent before placing non-essential cookies on your device. We implement Google Consent Mode v2: all advertising and analytics storage is set to denied by default until you actively accept via our cookie banner.
2. How We Obtain Consent
When you first visit jointsrinsingvit.world, a cookie banner is displayed with three options:
- Accept All - grants consent for all cookie categories including analytics and advertising.
- Reject Non-Essential - only strictly necessary cookies are placed; analytics and advertising storage remain denied.
- Cookie Settings - links to this page for more detail; your current preference remains unchanged.
Your choice is stored in your browser's localStorage under the key cookieConsent. It persists for 13 months, after which you will be asked again. You may change your preference at any time by clearing this storage or using your browser's cookie management settings.
3. Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are required for the Site to function. They do not require consent under PECR.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| cookieConsent | The Everly Nutrition (localStorage) | Stores your cookie consent preference to avoid showing the banner on every page visit | 13 months |
3.2 Analytics Cookies (consent required)
Set only after you accept analytics cookies via the banner. Used to understand how visitors interact with the Site in aggregate; no personally identifying information is shared with analytics providers without consent.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier | 2 years |
| _ga_* | Google Analytics (GA4) | Stores and counts page views for the current session | 2 years |
| _gid | Google Analytics | Distinguishes users; refreshed every 24 hours | 24 hours |
3.3 Advertising and Marketing Cookies (consent required)
Set only after you accept advertising cookies. Used to serve relevant advertising on third-party platforms and to measure the effectiveness of advertising campaigns.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_au | Google Ads | Used by Google AdSense to experiment with advertisement efficiency | 3 months |
| IDE | Google DoubleClick | Used to register and report user actions after viewing or clicking an advertisement | 13 months |
| _fbp | Meta Pixel (if active) | Used by Meta to deliver, measure and improve ad relevance | 3 months |
4. Google Consent Mode v2
We implement Google Consent Mode v2 via our js/consent-mode.js script, which loads first in the document <head> before any other scripts. The default state is:
ad_storage: deniedad_user_data: deniedad_personalization: deniedanalytics_storage: deniedfunctionality_storage: grantedsecurity_storage: granted
When you accept all cookies, the consent state is updated to granted for ad_storage, ad_user_data, ad_personalization and analytics_storage. Google's services then adapt their behaviour accordingly, for example by reading or writing advertising cookies only when permitted.
5. Third-Party Cookies
Some cookies are set by third-party providers (Google, Meta) whose own privacy policies apply. We encourage you to review:
- Google: policies.google.com/privacy
- Meta: facebook.com/privacy/policy
6. How to Manage Cookies
You can manage cookies in several ways:
- Our banner: Use the "Reject Non-Essential" option on the cookie banner displayed on each page. To reset your preference, clear your browser's localStorage for jointsrinsingvit.world.
- Browser settings: Most browsers allow you to block or delete cookies via their settings menus. Blocking all cookies may impair Site functionality.
- Opt-out tools:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ads Settings
- Your Online Choices: youronlinechoices.eu
7. Changes to This Policy
We may update this Cookie Policy to reflect changes in technology, regulation or our practices. The "Last updated" date at the top will change accordingly. If we add new cookie categories requiring consent, we will re-prompt you via the banner.
8. Contact
Questions about our use of cookies: privacy@jointsrinsingvit.world or write to The Everly Nutrition Ltd, 42 Clerkenwell Road, London, EC1M 5PS. You may also raise concerns with the ICO at ico.org.uk.
Manage Your Cookie Preferences
Your current preference is stored in your browser. To change it, use the buttons below - this will update your consent choice immediately.